Photo Caption: Jeff Smink, President of Carolina Color (L) and Congressman Richard Hudson (R) on a tour of the plant and new technology the company has developed in the past eight years.
Jeff Smink attended Florida State University and has been a leader in the plastics industry for over 35 years. He cut his teeth in the PVC and Wire and Cable markets, but it was his move into closure manufacturing in his late twenties that proved to be a tremendous career accelerant. Jeff joined Zapata, a Mexican firm, as they were just entering the plastics industry having dominated the metal packaging business in Latin America for years. With Zapata, Jeff was the tip of the spear in their plastics expansion opening plants all over Latin and South America. After Zapata Jeff was recruited by his colorant supplier, PMS Consolidated, where he took their worst performing facility (of 16) and turned it into their top performer. When PMS was purchased by M.A. Hanna Jeff stayed on as a senior executive with multi-plant responsibility and continued in that capacity with Poly One after it was formed with the merger of M.A. Hanna and Geon. Jeff left Poly One to join Carolina Color in 2003 as an Executive Vice President with a primary focus on operations and R&D. He was named President of Carolina Color in 2010.
Jeff’s first step in retooling the business was to revamp Carolina’s ISO 9001 certification. He streamlined business processes and the measurement metrics making them a much more effective company. He consolidated their purchasing efforts with the top industry suppliers while pushing them for more R&D and technical support. He also focused on implementing Good Manufacturing Processes (GMPs) that took their capabilities to the next level.
Without a doubt, Jeff’s greatest legacy within the industry will be his development of two cutting-edge technologies called G2 and G3. The patented G2 technology, introduced in 2008, offers customers the highest-loaded combination of pigments and additives in the industry. Thus, Carolina Color can deliver high performance colorants at the lower cost-to-color available in the business. These products are particularly effective in the outdoor market. In 2015, they introduced G3 (patent pending) which targets the non-additive concentrate market and has revolutionized the industry and in particular, the packaging sector. Historically, the packaging industry has considered liquid color as the lowest cost colorant technology. G3 has usurped that position and has done so in a solid pellet form which is much more manufacturing/environmentally friendly. These two technologies are truly revolutionary and are the new gold standards in the color concentrate industry.